Building a Brand

Marlow Builders Ltd is a well established commercial building company with over 70-years in the business. With recent success in being awarded contracts for increasing larger projects, the management team decided to take their visual identity to the next level.

The brief entailed a range of materials ranging from promotional items through to the external signage at the head office. Over the course of working with Marlow, JNB has provided a range of site signage, USB memory sticks, promotional mugs and branded pens.

JNB designed and supplied a new sign located above the main entrance to the building. This is a white sign tray, providing a three-dimensional background, with raised lettering mounted to provided even greater depth. The result gives perspective to the lettering and makes it stand-off from the white background.

The re-branding exercise continues through business stationery and vehicle graphics with the aim to provide consistency across the Company’s visual communications. Over time Marlow with have not only have constructed several landmark buildings; they with have built a brand that raises the profile of the business.

2018-04-24T09:48:08+00:00